We can manage one or two aspects of your book’s publicity and marketing campaign, or we can execute the entire project. When working with authors, we think it’s important to connect with your publisher to be sure we’re working in tandem with their publicity and marketing efforts and not duplicating them. Let’s talk about your goals and how we can help achieve them.

Services Offered

A Sampling of the Things We Do


  • Create targeted pitches to all ranges of media—local, regional, national; print, online, broadcast
  • Plan and execute online publicity campaigns, including blog tours
  • Manage social media campaigns, including Facebook
  • Identify and pitch niche outlets for publicity and marketing
  • Create supplemental materials, such as discussion guides, curriculum guides, and activity kits (see Curriculum Guides and Activity Kits pages), as well as creative printed pieces like postcards, door hangers, and bookmarks
  • Coordinate bookstore appearances and multi-city tours
  • Write press releases and pitch letters, bios and background materials
  • Investigate speaking opportunities at regional teacher and librarian conferences and book fairs and festivals
  • Plan and execute advertising campaigns
  • Targeted outreach to regional bookseller groups
  • Marketing evaluations of SCBWI-member manuscripts
  • Presentations to SCBWI writers' groups